Marketing is all about cultivating relationships with new or potential clients. Engaging with them regularly is a fantastic way to stay top-of-mind. While blogs can be an all-encompassing way to distribute information to current and potential customers, there are many other formats that provide a dynamic approach to staying engaged.1. Email NewslettersEmail newsletters are a
In the realm of thriving businesses, the notion of advertising might seem counterintuitive. “Why advertise when business is great, and customers are pouring in?” It’s a valid question, but the answer lies in the strategic foresight that ensures not just current success, but long-term business stability.The Peaks and Valleys of Customer Behavior:Businesses, like the tide,
In the ever-evolving landscape of digital marketing, one strategy that has gained significant traction is conquesting for AdWords. This powerful approach allows businesses to strategically target their competitors’ audience, expanding their reach and driving conversions. In this comprehensive guide, we’ll unravel the mysteries of conquesting, exploring its definition, benefits, and how to execute a successful
In the ever-evolving landscape of digital marketing, Meta (formerly Facebook) offers businesses two distinct avenues for enhancing their online presence: boosting individual posts and creating comprehensive ad campaigns. At Imagemark Marketing & Advertising, we understand the nuances of both approaches, ensuring that your brand reaches its full potential in the dynamic world of social media.
How can you best ensure that your marketing outperforms your competition? You can start by understanding the customer journey! The customer journey in marketing refers to the different stages that a customer goes through before, during, and after making a purchase. It includes the customer’s interactions with the brand, such as their awareness of the
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