Brand Development

Stand out from the crowd!

Whether you’re thinking of starting a new business or updating your current one, your brand is extremely important! Your branding is the first thing customers see. From your logo to messaging, your branding says who your company is and what you stand for. But where do you start? It can be overwhelming. That’s where we come in. We help businesses design logos from the ground up and redesign current logos, all meant to keep them top of mind with their potential customers. 

Your brand is more than a logo or a tagline. It’s the heartbeat of a business, the entity that drives decisions and creates change.

Our Process

At Imagemark, we believe in collaboration. You know your story. So you’re a part of our brand development process, working directly with our creative team to ensure you’re happy, confident and successful. We're here to help you take your business to the next level and create a remarkable brand package that you're proud to show off to the world.

  • Discovery
    The process starts with a conversation. Our team will learn all about your business and brand, ideal customers, challenges, likes or dislikes and how buyers interact with your brand. This initial step is crucial to understanding your company’s story and buyer’s journey.
  • Research
    Next, we will conduct further research to learn about your industry and competitors. This will tell us a lot about the environment the logo’s going to live in, what’s appropriate, and most importantly, how to differentiate your company from its competitors.
  • Design
    We'll sketch different concepts and design, providing you with options to execute your brand.
  • Refine
    In this step, you might still want to tweak a few things from a selected concept or combine the elements of different concepts. From colors and fonts to spacing and alignment, we'll work to polish the designs before your final approval.
  • Deliver
    Once the branding package is approved, we'll provide you with all of the assets. You'll receive the full logo files, colors, fonts and a branding guide to help you to get started on any project.

Build a brand that lasts.

We understand that the right logo and the right branding is an investment. Our team will not only create a distinct brand identity that is easily recognizable, but will help bring your audience into a lasting and meaningful relationship with your brand, instead of the competition.

Are you ready to see what Imagemark can do for you?

Get a Free Marketing Consultation

  • Learn which marketing channels perform best for your type of business.
  • Get a sneak peek at the advertising your competitors are doing.
  • Discover how local and regional businesses use multi-channel campaigns to increase revenue.